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Hi there, I'm

Ruchi Thakare

As a UX designer, I enjoy turning ideas into thoughtful experiences by identifying design opportunities and market gaps to create user-centred solutions. 

Ideas start messy,
here's how I shape them . . . 

Empathy . UX Research . Idea Mapping . Analytics . Journey Mapping . Problem Solving . Design Thinking . Prototyping . Testing . User Centred Design . Empathy . UX Research . Idea Mapping . Analytics . Journey Mapping .Problem Solving . Design Thinking . Prototyping . Testing . User Centred Design .

A CIF-standard usability evaluation of the TFL website and app with redesign recommendations based on analysis of qualitative and quantitative performance data  

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Usability Testing 

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An app that pairs visuals with goal-setting to bridge aspiration and action, built on the Stanford Design Thinking framework 

DreamScape

M Y  W O R  K

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A circular fashion app designed to tackle impulse buying  through behaviour-driven insights, using the Lean UX methodology

Second Cycle

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